Aspark Owl: The Final Escape

03

Aspark Company

The Final Escape

YEAR
2020
_______________________

CLIENT
Aspark Co., Ltd
_______________________

CATEGORIES
Design
Events
Film
Photography
Press office
Social
Web & Mobile app
_______________________

BUDGET

 5/5

2.012 horsepower, from dream to reality

After the Dubai Motor Show the most powerful electric hypercar in the world is ready for the Geneva Motor Show’s big showcase, as well as Balzac is one again ready to tell globally its record numbers: 2.012 horsepower, 400 km/h, acceleration from 0 to 60 mph in less than 1,7 seconds.

The Owl, with a 50 pieces limited production, is finally ready to run and to be shooted, up and down the curves, along the straights of the tracks, on the streets of the world.

Run faster than events

The Owl runs on two sets: Cerrina racetrack and the street that goes up to the Sacra di San Michele, symbolic monument of the Piedmont, in a February sunny day. Behind the wheel there’s Vicky Piria, a magical eyes professional driver. Some days after, while the best takes are being chosen, just before the Geneva Motor Show, everything stops, but the most powerful electric project in the world does not.

Vicky's final escape

After tested the car on the circuit, Vicky changes her closthes, let down her hair, gets again on the Owl and runs on mountain roads. When she arrives at the Sacra di San Michele her eyes talk in duets with the ones of a noble owl, protagonist of the first film a few months earlier.

"The Final Escape": the film

A day in Monza with the Owl

August. The sun is burning the Monza Race Track asphalt. The pilot takes a breath, wears the helmet, get on the Owl and he dushes on a series of difficult tests, together with the whole team of designers and developers.

Owl is Super

In November, at the Paul Ricard of Le Castellet, one of the most famous racetracks in the world, the Owl grinds kilometers after kilometers, curve after curve, straight after straight.

The most powerful (and photographed)

Almost an historical transition: from the studio portraits and on the platform in the Motor Shows to shots on the track and in the pits, between one test and another.

Play with the Owl

With Balzac the Owl takes its place at the starting blocks of Asphalt 8: Airborne, probably one of the best racing series ever, with more than 120 million downloads in the world. Try it on Asphalt 8! Follow this link.

Releated works

MAT - Manifattura Automobili Torino

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Balzac s.r.l.
HEADQUARTERS | Via Valfré 14, 10121 Torino (TO)
REGISTERED OFFICE | Via Legnano 27, 10128 Torino TO)
VAT: IT11913170012
SdI code: M5UXCR1

03

Aspark Company

The Final Escape

2.012 horsepower, from dream to reality

After the Dubai Motor Show the most powerful electric hypercar in the world is ready for the Geneva Motor Show’s big showcase, as well as Balzac is one again ready to tell globally its record numbers: 2.012 horsepower, 400 km/h, acceleration from 0 to 60 mph in less than 1,7 seconds.

The Owl, with a 50 pieces limited production, is finally ready to run and to be shooted, up and down the curves, along the straights of the tracks, on the streets of the world.

Run faster than events

Vicky's final escape

After tested the car on the circuit, Vicky changes her closthes, let down her hair, gets again on the Owl and runs on mountain roads. When she arrives at the Sacra di San Michele her eyes talk in duets with the ones of a noble owl, protagonist of the first film a few months earlier.

"The Final Escape": the film

A day in Monza with the Owl

August. The sun is burning the Monza Race Track asphalt. The pilot takes a breath, wears the helmet, get on the Owl and he dushes on a series of difficult tests, together with the whole team of designers and developers.

Owl is Super

In November, at the Paul Ricard of Le Castellet, one of the most famous racetracks in the world, the Owl grinds kilometers after kilometers, curve after curve, straight after straight.

The most powerful (and photographed)

Almost an historical transition: from the studio portraits and on the platform in the Motor Shows to shots on the track and in the pits, between one test and another.

Play with the Owl

With Balzac the Owl takes its place at the starting blocks of Asphalt 8: Airborne, probably one of the best racing series ever, with more than 120 million downloads in the world. Try it on Asphalt 8! Follow this link.

Releated works

MAT - Manifattura Automobili Torino

Aspark Company

Podium Advanced Technologies

Did you like this work?

Balzac s.r.l.
HEADQUARTERS | Via Valfré 14, 10121 Torino (TO)
REGISTERED OFFICE | Via Legnano 27, 10128 Torino TO)
VAT: IT11913170012
SdI code: M5UXCR1

Brand stories, storytelling, branding design, social media, web & app for start-up and all size companies

Complete works
2018-2022

03

Aspark Company

The Final Escape

2.012 horsepower, from dream to reality

After the Dubai Motor Show the most powerful electric hypercar in the world is ready for the Geneva Motor Show’s big showcase, as well as Balzac is one again ready to tell globally its record numbers: 2.012 horsepower, 400 km/h, acceleration from 0 to 60 mph in less than 1,7 seconds.

The Owl, with a 50 pieces limited production, is finally ready to run and to be shooted, up and down the curves, along the straights of the tracks, on the streets of the world.

Run faster than events

Vicky's final escape

After tested the car on the circuit, Vicky changes her closthes, let down her hair, gets again on the Owl and runs on mountain roads. When she arrives at the Sacra di San Michele her eyes talk in duets with the ones of a noble owl, protagonist of the first film a few months earlier.

"The Final Escape": the film

A day in Monza with the Owl

August. The sun is burning the Monza Race Track asphalt. The pilot takes a breath, wears the helmet, get on the Owl and he dushes on a series of difficult tests, together with the whole team of designers and developers.

Owl is Super

In November, at the Paul Ricard of Le Castellet, one of the most famous racetracks in the world, the Owl grinds kilometers after kilometers, curve after curve, straight after straight.

The most powerful (and photographed)

Almost an historical transition: from the studio portraits and on the platform in the Motor Shows to shots on the track and in the pits, between one test and another.

Play with the Owl

With Balzac the Owl takes its place at the starting blocks of Asphalt 8: Airborne, probably one of the best racing series ever, with more than 120 million downloads in the world. Try it on Asphalt 8! Follow this link.

Releated works

MAT - Manifattura Automobili Torino

Aspark Company

Podium Advanced Technologies

Did you like this work?

Balzac s.r.l.HEADQUARTERS | Via Valfré 14, 10121 Torino (TO)REGISTERED OFFICE | Via Legnano 27, 10128 Torino TO)VAT: IT11913170012SdI code: M5UXCR1

Brand stories, storytelling, branding design, social media, web & app for start-up and all size companies

Complete works2018-2022

Balzac s.r.l.
HEADQUARTERS | Via Valfré 14, 10121 Torino (TO)
REGISTERED OFFICE | Via Legnano 27, 10128 Torino TO)
VAT: IT11913170012
SdI code: M5UXCR1

Complete works
2018-2022